CLAUDIA AVATAR MUG bw noise

I make the most of my visual and writing skills to tackle all sorts of print and multimedia projects, but I especially love working with interesting and talented people committed to making a difference by telling stories that matter.

Originally from Chile and fluent in Spanish, I fell in love with design after graduating from Northwestern University’s Medill School of Journalism. Determined to add to my writing and editing skills by exploring the world of visual communication, I began my foray into information design at The Orange County (Calif.) Register, where I found my niche and designed for all the paper’s news and features sections. My unique style eventually brought the chance to be lead designer on the award-winning Travel team and redesign a Spanish-language newspaper in Southern California.

In 1995 I melded my passion for visual communication with a keen interest in photography by co-founding Photo Night, an international effort that attracted much attention. I’ve since added Web and multimedia design as well as book and tablet production to my repertoire. Building on a desire to explore, promote and improve the power of visual communication, my husband—award-winning photographer Bruce Strong—and I both now teach at Syracuse University’s S.I. Newhouse School of Public Communications, training and nurturing the next generation of storytellers.

In the rest of my life, I spend a whole lot of time laughing and making hand gestures with a few Swahili-wielding Congolese refugee women trying to learn English; picking up after and keeping up with the appetites of two teenage sons; managing and assisting a husband with way too many projects on the front burner; road-tripping with said sons and husband; doing my best to row starboard on an 8 while avoiding cox duty; and, currently, reimagining my office space.